New results released today from a national survey, one of four annual surveys conducted by the Shelton Group, show most Americans are trying to buy more green products, but many don't have enough knowledge to make meaningful choices.

When asked, "Which is the best product description to read on a label?" Americans chose "natural" over "organic."

HOT TOPIC
Check out Chain Leader's March issue for more ways that restaurant chains are saving energy and other resources, buying locally and promoting their green efforts.

Buy.com announces the next phase in its ongoing effort to improve the environmental friendliness of its unique online shopping experience through a partnership with leading memory products manufacturer, Kingston Technology. Shoppers who purchase Kingston "Go Green" USB Flash drives and SD cards on Buy.com will receive their orders directly from Kingston and can also opt to receive those products with significantly less packaging.

Green Earth Technologies have signed a two-year contract that will name their Ultimate Biodegradable "green" motor oil, G-OIL, the official motor oil of The American Le Mans Series and the International Motor Sports Association.

Under the agreement, G-OIL will be used in the Series' official safety trucks, which will also feature the G-OIL logo. The logo will also appear prominently at all Series races. Green Earth Technologies will utilize the American Le Mans Series and IMSA logos on their product packaging, promotions, publicity materials, advertising and on their web site.

Eco Gift Shopping for the Family! The Eco Gift Festival presented by Tommy Rosen and the LA Times takes place December 12-14 at the Santa Monica Civic Auditorium. Eco Gift showcases 150+ vendors with earth-friendly gifts, 15 eclectic musical performances, a Children’s Stage and a Speaker Series featuring Arianna Huffington, Michael Brune (Executive Director, Rainforest Action Network), Mallika Chopra, Josh Tickell (award-winning filmmaker, "Fuel,") Eco Designer Linda Loudermilk and much more.

Creating an eco-friendly bathroom design no longer means using a showerhead with very little pressure, or installing a toilet with a weak flush. Bath products manufacturers have taken great strides to create sustainable products that are not only stylish, but also offer superior performance and quality.

From our toilets to our tubs, roughly 60% of a home's water consumption takes place in the bathroom, according to the California Urban Water Conservation Council. Learn how to incorporate these new, efficient and green products into your bathroom design -- whether you're looking for a simple facelift, or a complete remodel.

Green Earth Technologies announces that their G-OIL ultimate biodegradable green motor oils met and passed all the engine test criteria for The American Petroleum Institute SM Certification. API'S SM rating is the highest rating for gasoline engine oil certification. Tests were conducted by a nationally recognized independent third party testing facility. G-OIL, American-produced motor oil made with domestic animal fats, will reduce our dependence on foreign oil and will result in naturally better performance than conventional motor oils.

G-OIL is the first and only bio-based motor oil to receive such distinguished honors. According to statistical data from the American Chemistry Council, less than 42% of motor oils are successful in passing the API SM engine tests, which are designed for crude base oils, making the fact that the bio-based G-OIL passed even more significant.

Businesses and consumers are continuing to increase their demand for environmentally-friendly products and services. Until now, both groups were spending inordinate amounts of time simply trying to find these items. FairGreenTrade.com (FGT), a new eco-friendly Website featuring a green directory and sustainable offerings (from eco-tourism to energy saving devices to organic food) is now up and running.

Linksys enhances its efforts in helping to save resources and reduce waste. Linksys has begun rolling out eco-friendlier packaging for its consumer networking products, and it has received ENERGY STAR certified ratings on power adapters included with more than thirty of its home networking products.

What is so "green" about the packaging?

1. Linksys has removed the "sleeve" (outer packaging that contains all the printing and information about the product). Instead of having a "sleeve," Linksys plans to print all the information on the box itself, eliminating the extra "sleeve" material.
2. Linksys also reduced the size of the box its products come in.
3. All packaging and internal documents are printed on paper that is made from 80% recycled content and we now use vegetable and soy inks.
4. Internal packaging is transitioning to more recyclable material.
5. The use of plastic bags is being eliminated where possible.

Planning a family reunion? Make your gathering more eco-friendly with these simple tips, developed by the family vacation experts at the Antlers at Vail hotel:

• Water Mark -- Staying hydrated is always important, but it's critical at high altitudes like Vail's 8150 feet. Consider providing family members with refillable water bottles when they arrive. Check the bottle's recycling symbol; safe, non-toxic plastic options include 2 (high density polyethylene), 4 (low density polyethylene) or 5 (polypropylene).
• Walk the Walk -- Hold your reunion near plenty of attractions and activities to reduce driving - and appeal to family members of all ages. In Vail, there are numerous shops, restaurants, galleries, bike trails and more within walking distance of the Antlers; a free, energy-efficient shuttle bus also stops throughout the village.

Find out 5 more helpful tips after the jump.

The British Midlands Development Corporation announced the launch of a new eco-friendly car, whose combination of reduced weight and excellent dynamics dramatically improves mileage and emissions from conventional fuels.

Axon Automotive, based in Wellingborough, Northamptonshire, UK, aims to be the most sustainable car manufacturer in Europe. Their new compact car will be capable of delivering 80 miles per gallon with sub-120g per mile CO2 emissions, while still capable of a top speed of 90 mph.

The compact car features a carbon fiber body to create a lightweight vehicle that combines good performance with fuel efficiency that is better than any car currently on the market

One of the longest—and greenest—red carpets ever created in the United States will stretch across 18 blocks of Manhattan as a lead-up to the 2008 MLB All-Star Game with its All-Star Game Red Carpet Parade presented by Chevy on July 15th at 1:00 PM ET. Covering 95,000 square feet along Sixth Avenue, the eco-friendly carpet will be graced by baseball legends like Hank Aaron, Yogi Berra, and Willie Mays as they parade through New York City along with the American League and National League All-Stars.

Sprig.com adds new features, columns and online tools to inspire readers to easily integrate beautiful green choices into their daily lives. Brand new content—breaking news, actionable fashion and beauty tips, and celebrity scoop—and interactive features, including the ability to share, bookmark and comment on stories and products, will help readers take easy steps towards a more beautiful, stylish and eco-friendly lifestyle.