Guidance unveiled a best-practices guide to help companies of any size operate as environmentally aware organizations and reduce or eliminate their carbon footprints. The guide includes strategies learned from the company’s own experience throughout its quest to help create a sustainable environment.

The report is a step-by-step guide helping companies evaluate their operations, calculate their carbon footprint and take action. It covers strategies for reducing or eliminating consumption of non-renewable resources like energy, paper and plastic, ideas for incorporating recycling programs, and suggests ways to offset the amount of carbon dioxide the company releases into the atmosphere through its activities.

The downloadable guide is titled, “How To Operate as an Environmentally Aware Organization and Reduce or Eliminate Your Carbon Footprint.” It’s available here: http://www.guidance.com/images/green/guidance_green_toolkit.pdf

Whether motivated by a commitment to the environment or to the company’s bottom line, more and more organizations are seeking cleaner ways of conducting business. Gartner recently identified “green IT” as one of the top 10 strategic technologies for 2008, and KPMG recently identified greentech/cleantech as the sector that would receive the most venture capital over the next two years.

Guidance is a specialized technology advisor that envisions, builds and supports web technology solutions that help businesses thrive online. In March 2007, Guidance employees officially declared that the environment matters to them, as a business and as individuals, and they signed a declaration to set in motion actions that will help Guidance go green. To read the declaration, go here http://www.guidance.com/images/green/green.pdf.

The company established a committee – Guidance Green – that helped Guidance achieve its goal of becoming carbon-neutral. For 2007, Guidance’s purchase of renewable energy credits offset 100 percent of the carbon emissions associated with its business activities.