ViewSonic launched a new campaign focused on its commitment to conducting business in an environmentally responsible manner. By designing energy-efficient products and adopting recycling programs that reduce the amount of waste ending up in landfills, ViewSonic has taken steps toward a more eco-friendly approach.

ViewSonic has built energy-saving features into all of its products, aimed at helping customers not only save energy, but to save them money as well. All of the company’s displays are ENERGY STAR compliant, and all displays released since July of 2008 will feature a power-saving Eco Mode that offers up to a 56 percent energy savings. In addition, the LCD technology in ViewSonic’s TVs and digital signage products use up to 40 percent less electricity than a plasma product of the same size.

Starting with product design, ViewSonic strives to reduce the waste associated with its product lifecycle. Product design now includes a recyclable plastic and a screw-free assembly, which reduces the number of parts on a given product and makes disassembly for recycling more efficient. ViewSonic has also partnered with a range of ISO 14001 certified recyclers to offer customers several options and incentives to return and recycle used products through its Recycle+ Trade-In program.

ViewSonic has also received EPEAT Silver Certification on 30 of its displays, which is given to products that reduce toxic materials and waste, are mercury-free and feature reduced energy consumption.

The company is taking steps to ensure its day-to-day operations are environmentally responsible as well. Seventeen percent of the energy used to power the company’s headquarters in Walnut, CA comes from renewable energy sources. In the last five years alone, the company has saved more than 1.3 million pounds of waste from going into landfills.